Einride unveils world's first remote operator of autonomous, electric vehicle fleet


3.14.2022
Long-time trucking veteran will be first in new job that will revolutionize autonomous shipping industry
Creates an entirely new type of shipping job, one that will allow for more regulated working conditions compared to conventional trucking and solve for the global shortage of trucking resources
By keeping humans in the loop, a team of remote operators, will ensure safe scaling of autonomous shipping solutions across current and future customer operations
March 14, 2022 - Swedish freight technology company Einride announced today at SXSW the official introduction of the world’s first remote operator, a role that has been fulfilled with the hiring of long-time trucking veteran Tiffany Heathcott. The position will shift how humans play a role in the increasing prioritization of autonomous vehicles in the freight industry, enabling a strong safety case that is scalable from day one for shippers looking to automate their shipping fleets.
The remote operators will observe and support Einride's autonomous vehicle that is operating in automated drive mode to ensure they run optimally and safely as they ship goods on behalf of Einride’s customers. Given the autonomous vehicles’ autonomous capabilities, the operators will not drive the vehicles but instead will be able to provide operational support to multiple autonomous vehicles at a time via their Automated Driving Systems, creating further efficiency that will ultimately allow for increased autonomy. In contrast to conventional trucking, remote operation will be safer, involve more regular hours, and provide a more hospitable work environment for operators.
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“As we continue to scale our autonomous and electric solutions, we knew that we also needed to look at the jobs that are required to support safe and scalable implementation and we saw a market gap for this kind of role,” said Robert Falck, CEO and Founder at Einride. “We believe that going autonomous does not equate to losing the human element. We believe the opposite, that tech is stronger with the human element still in the loop and we are dedicated to creating a safer rollout of our autonomous and electric technology with this remote operation approach.”
In order to become a remote operator at Einride, operators go through a full trainee program which is created and accredited by Einride personnel. The first of its kind process includes supervised training with Einride's autonomous vehicle and Remote Interface where operators are trained and tested on all the various operating modes and safety protocols. All U.S. remote operators are also required to have an Active CDL license B class or above in addition to previous commercial driving experience.
“When I came across the opportunity to partner with Einride in this new role, I saw that this was one of the biggest steps I could play a part in in creating a better and more sustainable future for the next generation and the planet,” said Tiffany Heathcott, remote operator at Einride. “Once other truck drivers are able to see what the remote approach to shipping can do for them, both on a professional and personal level, I’m confident that more and more will want to take part in creating lasting change.”

The team of remote operators has already expanded behind Heathcott and will continue to scale alongside growing autonomous operations Einride is providing customers both in the U.S. and in Sweden. Following the official U.S. expansion in November of 2021, Einride has opened up a regional office in Austin, with plans to officially establish a U.S. headquarters in New York. Regional offices in the Bay Area and Los Angeles will open later in 2022.
To learn more about Einride please visit https://www.einride.tech/.
About Einride
Einride is a leading freight technology company providing digital, electric, and autonomous shipping. It was founded in 2016 and became the world’s first company to operate an autonomous, electric freight vehicle on a public road in 2019. Einride´s award-winning technology and products enable users to execute on electrification and automation, order and track shipments, oversee routes and assignments, visualize data and gain insights. For more information, please visit einride.tech.
Media contact
Katarina Hedström
+46 73 098 39 63 or katarina.hedstrom@einride.tech
Press releases
Date | Title |
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11.15.2023 | First Einride Smartcharger Station Opens, Paving the Way for Electric Road Freight |
11.13.2023 | Einride Deploys First Full Time, Daily Autonomous Operations In Partnership With GE Appliances |
8.24.2023 | Einride Names Corinne Aaron, Former Tesla Marketing Lead as New Chief Marketing Officer |
6.21.2023 | Einride Appoints Former Volvo Cars CTO to Lead Autonomous Technologies |
6.14.2023 | Einride Goes Live in Norway to Lead Electric Deployment of Freight Mobility |
5.31.2023 | Einride and UAE Ministry of Energy and Infrastructure Partner to Deploy Region's Largest Autonomous and Electric Fleet |
4.19.2023 | Einride Enables the Switch to Sustainable Freight in the UK |
12.7.2022 | Einride Secures $500 Million in Financing to Accelerate Deployment of Sustainable Freight Mobility |
12.1.2022 | Einride Launches in Benelux with World’s Leading Brewer, AB InBev to Lead Electric Transport Transformation in the Region |
11.2.2022 | Einride Unveils Disruptive Freight Mobility Solutions at November Release Event |
10.27.2022 | Einride Completes Historic Autonomous Vehicle Pilot on US Public Road With GE Appliances |
9.15.2022 | Einride Goes Live in Germany – Introduces a New Generation of Shipping Technology |
7.28.2022 | Einride and Beyond Meat® Work Together to Introduce Electric Vehicles to Beyond Meat’s U.S. Shipping Network |
6.23.2022 | New Type of Vehicle Developed by Einride Gets NHTSA Approval to Operate on US Public Road |
6.9.2022 | Einride and Oatly Expand Partnership to Electrify Oatly's North American Fleet |
5.19.2022 | Einride Unveils Expanded Product Offerings At First User Conference, Einride Mesh |
3.24.2022 | Einride and A.P. Moller - Maersk Partner for Largest Ever Electrification of Heavy Duty Road Freight |
3.14.2022 | Einride unveils world's first remote operator of autonomous, electric vehicle fleet |
1.10.2022 | Einride Brings on Freight Industry Expert to Lead European Team – Robert Ziegler Joins as General Manager, Europe |
11.3.2021 | Einride launches in the US - first to US market with the future of shipping |
10.26.2021 | Einride & GE Appliances announce first U.S. fleet of autonomous and electric trucks |
8.12.2021 | Einride Partners with Bridgestone to Create Cleaner, Safer, Low-Carbon Freight Mobility |
6.22.2021 | Co-founder of Klarna, Niklas Adalberth, joins Board of Directors at Einride |
5.6.2021 | Einride raises $110 million Series B to accelerate the future of freight mobility |
3.16.2021 | SKF and Einride enter into partnership for testing autonomous and electric transport |
2.22.2021 | Einride and Electrolux enter innovation partnership to electrify transports |
2.16.2021 | Einride and Lidl roll out intelligent and sustainable transport |
12.3.2020 | Einride next-generation autonomous vehicles powered by NVIDIA DRIVE AGX Orin for high-speed autonomous operations |
11.12.2020 | Einride strengthens logistics expertise with transportation industry research veteran |
10.30.2020 | Oatly reduces carbon footprint by 87% on selected routes in first month with Einride electric trucks and freight mobility platform |
10.20.2020 | Polarrenen drives transition to sustainable transport by becoming Einride financing partner |
10.15.2020 | Einride autonomous vehicle becomes first to set a record for an autonomous electric freight vehicle at the Top Gear track |
10.8.2020 | Einride launches next-generation autonomous vehicle, makes autonomous electric transport commercially available worldwide |
10.2.2020 | Einride Emerges as Leader in Autonomous Freight, Generating Revenue and Announcing New Investment from impact fund Norrsken VC |
6.3.2020 | Einride Launches Intelligent Freight Mobility Platform, Makes Sustainable Transport Attainable Today |
5.14.2020 | Einride partners with Oatly to electrify transport in Sweden |
4.22.2020 | Switching to sustainable freight: Lidl and Einride to electrify transport in Sweden |
4.7.2020 | Einride showcases one operator, multiple vehicle capability at a customer site |
2.14.2020 | Einride launches a beta version of the freight mobility platform for shippers |
12.6.2019 | Coca-Cola European Partners teams up with Einride for sustainable transport |
10.10.2019 | Einride raises $25 million series A to accelerate commercialization of its Autonomous, Electric Transport System |
8.22.2019 | Anders Böös new Chairman of Einride’s Board of Directors |
5.16.2019 | World premiere: First cab-less and autonomous, fully electric truck in commercial operations on public road |
5.8.2019 | World Premiere: Einride and DB Schenker to inaugurate first cab-less and autonomous, fully electric truck on public road |
5.8.2019 | Einride and innovative Swedish logistics company collaborates around sustainable transport |
4.26.2019 | Former Head of Daimler Trucks Asia will join Einride’s board of directors |
2.25.2019 | Einride showcases new teleoperation solution at Mobile World Congress |
2.14.2019 | Einride is teaming up with Ericsson to demonstrate the future of transport at the world’s largest mobile event |
11.7.2018 | Einride, Ericsson and Telia partners on 5G to bring autonomous, all-electric vehicles to the market |
11.6.2018 | DB Schenker and Einride launch first commercial installation of an Einride autonomous vehicle |
7.12.2018 | All-electric, autonomous logging truck revealed at Goodwood Festival of Speed |
4.18.2018 | The world’s first self-driving truck on public roads — to be introduced in Sweden |
10.25.2017 | Einride, a Swedish self-driving transportation startup, partners with Lidl to reduce emissions by up to 93 percent |